Insurance Coverage with a Personal Touch
Your Dedicated Insurance Concierge Team
At TRUEChoice, we work exclusively for you—not the insurance companies. Our team approach and AI-powered technology continuously find you better insurance coverage and savings.
Better Experience
Personalized Coverage
Faster Decisions
Why comparing policies matters:
Insurance coverage isn’t one-size-fits-all. The same coverage can vary dramatically in price, benefits, and restrictions between carriers. Our team conducts comprehensive policy comparisons to ensure you understand exactly what you’re getting—and what you’re not—before making any decisions.
"Truly the best insurance company I’ve ever worked with. They really care about their customer’s best interest. My agent, Michael, walked me through every step, so thoughtfully, explaining everything along the way. I’ve been searching for so long and nothing seemed..."
"As a 25-year-old who had no idea what to do about health insurance, TrueChoice Coverage made everything super easy. They explained my options clearly, helped me find affordable health insurance, and never made me feel overwhelmed or pressured. The whole process was..."
"I got my insurance through TrueChoice Coverage and the process was seamless. They were helpful, easy to work with, and truly treated me like family. I’m glad we chose them."
"I had such a great experience getting Life Insurance through TrueChoice Coverage.
I was honestly overwhelmed at first, but they took the time to explain my options in a way that actually made sense and helped me choose the right coverage for my situation.
I never felt..."
"At 65, and looking for life insurance that makes sense, I had questions about coverage, costs, and what sounded good for my age and situation.
So after working with TrueChoice Coverage to get my life insurance plan, and the experience more than satisfied my expectations..."
"Very reliable, employees truly care. They make the process easy to comprehend. Very helpful and stress free. Definitely recommend them!"
Personal Insurance Solutions
Founded by experienced professionals with a vision for better client service
At TRUEChoice, we work exclusively for you, not the insurance companies. Our team approach and AI-powered technology continuously find you better coverage and savings.
Advocacy
We represent your interests, not the insurance companies.
Innovation
We leverage technology to provide better service and savings.
Expertise
Our specialized teams stay at the forefront of insurance knowledge.
Accesability
We’re available any time, no matter when and how you need us.
Transparency
We clearly explain coverage options without confusing jargon
FREQUENTLY ASKED QUESTIONS
General Questions
What makes TRUEChoice different from other insurance agencies?
TrueChoice Coverage focuses on guidance, not pressure. We work with multiple A-rated carriers and take the time to explain your options clearly, so you can choose coverage that actually fits your life and budget.
Do you charge for your services?
No, there is no cost to work with TrueChoice Coverage. Our services are provided at no additional charge, and we’re compensated by insurance carriers if you choose a policy.
Are you an insurance company?
No. TrueChoice Coverage is an independent insurance agency. This allows us to compare plans from multiple carriers and focus on what’s best for you rather than promoting a single company.
How does the process work?
No. Speaking with an advisor does not require you to purchase coverage. Our goal is to help you understand your options so you can decide confidently.
Comparison & “Is this right for me?”
How do you help me compare insurance options?
We review policies from multiple carriers and explain benefits, costs, and limitations clearly. This allows you to compare options side-by-side and choose confidently.
Why work with an agency instead of buying directly online?
An advisor provides personalized guidance and clarity that online tools can’t always offer. We help you understand what you’re buying and support you after enrollment.
Are the carriers you work with reputable?
Yes. For life insurance, we work exclusively with A-rated carriers. These companies are evaluated for financial strength and long-term stability.
Process & Next Steps
What happens after I contact TRUEChoice Coverage?
A licensed advisor will reach out to understand your needs and answer questions. There’s no obligation to enroll, and the conversation is focused on education and clarity.
What's involved in the How long does it take to get coverage? process?
What information should I have ready?
You typically only need basic personal information and a general idea of your goals. Your advisor will guide you through the rest.
Health Insurance FAQs
What health insurance options do you offer for individuals under 65?
TrueChoice Coverage offers fixed indemnity and short-term health insurance plans for individuals under 65. These plans are often used by people who are self-employed, between jobs, or seeking flexible coverage options.
What is a fixed indemnity health plan?
A fixed indemnity plan pays a set benefit amount for specific medical services. This can help offset out-of-pocket medical costs by providing predictable payments for covered services.
What is short-term health insurance?
Short-term health insurance provides temporary medical coverage for a limited period of time. It’s commonly used during life transitions such as job changes or waiting for other coverage to begin.
How are fixed indemnity and short-term plans different from major medical insurance?
Fixed indemnity and short-term plans are not the same as major medical insurance. They offer flexibility and affordability but do not include all the protections of traditional major medical coverage. We help explain the differences so you can choose appropriately.
Who should consider fixed indemnity or short-term coverage?
These plans may be a good fit for healthy individuals under 65 who want temporary or supplemental coverage. An advisor can help determine whether these options align with your needs and budget.
Life Insurance FAQs
What types of life insurance do you offer?
Final expense insurance helps cover funeral, burial, and end-of-life costs. It’s often easier to qualify for and provides peace of mind for loved ones.
What is final expense insurance?
Final expense insurance helps cover funeral, burial, and end-of-life costs. It’s often easier to qualify for and provides peace of mind for loved ones.
What is term life insurance?
Term life insurance provides coverage for a specific period of time, such as 10, 20, or 30 years. It’s commonly used to protect income, debts, or family financial responsibilities.
What is whole life insurance?
Whole life insurance provides lifelong coverage with a guaranteed death benefit. Some policies also build cash value over time, offering long-term financial protection.
How do I know which type of life insurance is right for me?
The right life insurance depends on your goals, budget, and stage of life. We walk you through each option so you can make an informed choice without pressure.